Infographics: Time for a reboot?

Remember when Infographics presented compelling data in a way that was easy to understand? Remember when that was kind of the point of an Infographic? It’s a great concept and like all great concepts, it proliferated as marketing organizations put their best graphic artists to work on great visuals. The result? Lots of cool graphics without a lot to say. Dennis McCafferty offers some good advice on bringing the Infographic back from the edge in his essay, “How to Keep Infographics from Ruining Your Visual Content: 8 Rules.” My favorite? Rule #3: Focus on a narrative thread. If your Infographic’s not telling a story, it’s not doing its job. For a wonderfully curated collection of Infographics, check out the INFOGRAPHIC tab at Good.

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